Lead reactivation for service businesses
You already paid for the leads. Our reps call the people who went quiet, work through the real objection, and hand back the ones ready to talk.
A quick 15-minute call to see whether your list is worth working.
Marcus R.
Calling as Brightly Home HVAC
Marcus
Dave
What Marcus sent back
Timing, not budget. Open to splitting the work into two phases. Wants a call Thursday after 4.
How your list gets worked
Old prices, past customers, leads that went cold. Export it or we pull it from wherever it lives.
A trained salesperson, one call at a time, in your business name, with a reason that makes sense to them.
Price, timing, went with someone else. Handled on the call instead of logged and forgotten.
Their name, the real objection, and a time they agreed to. You quote it and book it.
The problem
Someone calls. You talk it through, maybe drive out and give them a number. Then they go quiet. You're up a ladder somewhere and the follow-up never happens. Two weeks later they hire whoever called them back.
None of that is a work-ethic problem. There's one of you, and the phone only rings during the day.
A simple 3-step flow
We take your list and agree on the reason for the call. An old price, a past job, a service that's due again.
A rep works through it by phone, handles the pushback in the moment, and finds out where each person actually stands.
Warm ones land on your phone with the notes. Dead ones get closed out so you stop thinking about them.
What changes for you
Fewer dead names. Every one of them gets an answer instead of sitting there for a year.
Better conversations. You already know the real objection before you dial.
Work in the slow weeks. The list doesn't care what season it is.
What you get
Every call is a trained salesperson who can read the room and change direction halfway through a sentence.
Too expensive. Bad timing. Went with someone else. They've heard all of it and they know what comes next.
The second someone says they're still in, it hits your phone by text or email.
Read what was said, or listen to it yourself. You walk into the callback knowing the real objection.
The calling capacity of an inside sales hire without the salary, the desk, or six weeks of training.
Your reason for calling, your talk track, your name on the call. Nothing goes out unless you signed off.
Your numbers
Rough guesses are fine. This is the same math we run once we see the real list.
Leads × booking rate × job value
One-time value of the list
Estimate$16,000
from 20 jobs booked out of the list
What this looks like in the real world
Estimates only, based on what you type in. We pressure test them against your real list on the call.
Results
You already paid to get these people into your business. Calling the list again gives them another chance to book.
List size: 450 contacts
Jobs booked
18
Revenue added
+$6,400
List size: 200 contacts
Jobs booked
9
Revenue added
+$4,200
Most owners aren't short on leads. They're short on time to chase them. Those people already raised their hand once. Somebody just has to pick up the phone and ask where they landed.
Want your real numbers?
Bring a rough count of your old leads and your average job value. In 15 minutes we'll work out what the list is likely worth, and tell you straight if it isn't worth working.
Book a callMissed-call coverage
Ava calls missed callers back within minutes, asks the intake questions you choose, and sends you the details. Run it alongside lead reactivation so both old leads and new callers get a response.
Listen to a real callback, then use the calculator to see what unanswered calls may be costing you.
Ava
Answering for Brightly Home HVAC
Ava
Caller
Texted to you 90 seconds later
Quote request. 24 King St. Wants someone out this week. Best reached after 5.
Runs
Nights and weekends
You get
Job, address, urgency
Missed call calculator
Walking out the door every month
$4,000
about 5 jobs a month, or $48,000 a year
Same three numbers as the list calculator, except this one repeats every month you don't fix it.
Book a callWhich one do you need?
Sitting on old leads
Start with reactivation. Reps and real conversations.
Calls going unanswered
Start with Ava. She picks up what you can't.
Both at once
Some clients run both. We'll say so if you don't need to.
Testimonials
Robert M.
8 reviews
Not perfect but way better than a voicemail. Actually gets the customer to commit to a time. Makes my life easy.
Samir Haddad
4 reviews
"My favorite feature is how Ava qualifies leads for me while I'm unavailable. She doesn't just take a name and number; she asks the right questions about what services they need, whether it's Google Business Profile optimization, social media management, or reputation…"
Alex
52 reviews
Great help for my business
Daniel Kim
36 reviews
I was looking at hiring a live receptionist, but the cost was just too high for a small crew. Ava provides a professional answering service at a fraction of the price. It's the best ROI I've seen for my mechanical shop this year.
Garcia Wallace
2 reviews
Pretty crazy how smart it is. Answered a technical question about my warranty perfectly. Customer was impressed and booked on the spot.
Joe Infantino
63 reviews
I love being able to read the transcripts of what Ava discussed with the client. It helps me prepare for the job and ensures there are no misunderstandings about the price or the scope of work before I arrive.
FAQ
Straight answers about the calls and setup.
Ready to work the list?
Bring a rough lead count and your average job value. In 15 minutes, we'll run the numbers and tell you whether the list is worth calling.
No credit card. No long-term contract.